Walk the Walk, Shoot your Shot: Supermodels
The 1990s was truly a golden age, and at the heart of this era were the supermodels - Naomi Campbell, Cindy Crawford, Linda Evangelista, Claudia Schiffer and Christy Turlington. These women were more than just models; they were cultural icons who influenced future generations.
Roxanne Lowit, Versace Vixens, Supermodels in a Line, 1994.
Through the lenses of visionary photographers like Roxanne Lowit, Arthur Elgort, Michel Comte, Ellen von Unwerth, and Sante D'Orazio, these supermodels became legends themselves. The photographers played a significant role in shaping their public images, capturing their unique traits and endless beauty.
The rise of the 90s supermodels can also be attributed to the work of iconic designers like Vivienne Westwood, Karl Lagerfeld, and John Galliano. Designers saw the potential to use these models as muses, and through their campaigns and runway shows, they transformed runway models into global icons.
Michel Comte, Supermodels, Palazzo Versace, 1994.
Arthur Elgort, Alek Wek for Vogue, 1997.
Arthur Elgort, Gail Elliott, Yasmin Le Bon, Christy Turlington und Linda Evangelista, New York, 1987.
One aspect of the 90s supermodel cult was the frequent group photography. When these legendary women appeared together, their joint energies became something extraordinary. Their chemistry added depth to the photos, creating something candid yet filled with competition and effortless glamour.
The group shots of 90s supermodels are a perfect example to showcase the era's essence: a celebration of individuality and togetherness, being bold, sophisticated, and powerful. These images defined the fashion of the time and the attitude of the 90s.
Today, seeing 90s supermodels in a group ignites a timeless energy. They represent an idealized version of friendship, femininity, and power - a reminder of when fashion, photography, and celebrity obsession converged to create a cultural phenomenon that paved the way for the 21st century's celebrity-driven world - all without the accessibility of Social Media.
Go visit PREISS FINE ARTS in Vienna or on our website and indulge in nostalgia, beauty - and heartfelt imagery of these icons.
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Roxanne Lowit, Speaking, Hearing, and Seeing No Evil at the Fashion Group Party, Plaza Hotel, NYC 1989
